Media

Subject Leader - Miss A Desforges [email protected]

Overview

The world is advancing at a fast pace with of social-networking and technology there has never been more of a need to study the Media in order to make sense of the evolving world we live in.

Media Studies focuses on the different ways that audiences communicate with each other as well as how we are communicated with by a variety of media platforms.

The platforms students will investigate and analyse during the course are: broadcast (T.V. radio, films), print media (newspapers, magazines), and e-media (internet, pod-casts, social-media). During the course, students will study a range of topics and key media theories and concepts for example: genre and representation.

The Media Studies course will develop a variety of skills which will allow students to identify how the media effects audiences today.

Media Studies empowers students to become informed of the world around them on a social and political level as well as interpret and decipher media messages they are exposed to on a daily basis.

Students will study key topics such:

* Representation i.e. gender stereotypes in the media

* Advertising i.e. magazines and brand identity, Newspapers

* Genre conventions i.e. film trailers and adverts

* Film and Television Industry i.e. Hollywood movies

* Video Games i.e. Pokemon Go

* Music Videos i.e. Pop Videos

Media Studies is also split between Exam and Coursework:

Paper 1 – Exploring the Media

1 hour 30 mins

40% of GCSE

Paper 2 – Understanding Media Forms and Products

1 hour 30 mins

30% of GCSE

Coursework

An individual production piece (Magazine Cover and Contents Page)

30% of GCSE

Year 9

Year 9 is a key year in Media Studies as it is a bridging year to prepare for the rigour of the GCSE Media Studies course, giving students a chance to develop their basic skills in Media Studies. Students study the topics of ‘Representation in the Media’, ‘Advertising’ and ‘Genre Conventions’. The Media platforms the students could study include the Disney films ‘Finding Nemo’ and ‘The Lion King’, TV shows ‘Friends’ and ‘The Big Bang Theory’, Film Advertisements ‘Harry Potter’ and Marvel’s ‘Avengers’, Music Videos ‘My Chemical Romance – Teenagers’ and ‘Beyoncé - Single Ladies’ as well as TV Advertisements ‘Guinness Horses’ and ‘John Lewis’.

GCSE

This GCSE Media Studies specification is based on the theoretical framework for exploring and creating media. The framework is based on four inter-related areas:

Media language: how the media through their forms, codes and conventions communicate meanings

Representation: how the media portray events, issues, individuals and social groups

Media industries: how the media industries' processes of production, distribution and circulation affect media forms and platforms

Audiences: how media forms target, reach and address audiences, how audiences interpret and respond to them, and how members of audiences become producers themselves.

The Media platforms the students could study include the Magazine covers ‘Pride’ and ‘GQ’, Film Posters ‘The Man With the Golden Gun’ and ‘Spectre’, Newspaper Covers ‘The Guardian’ and ‘The Sun’ and Print Advertisements ‘Quality Streets’ and ‘This Girl Can’ as well as Video Game ‘Pokémon Go’, Crime Drama ‘Luther’ and ‘The Sweeney’, Music Videos ‘Katy Perry – Roar’ and ‘Michael Jackson – Black or White’. Finally, students must create a magazine front cover and contents page based on a design brief.

Facilities and resources

Students will have access to digital cameras and editing software which they can use to create their own magazine covers and contents pages.

Enrichment

Students studying Media Studies will get the chance to visit the Warner Bros. Studies London where they can learn about the Harry Potter Universe and see how sets for films are created.